Méliuz Stock Rises After Big Bitcoin Move and Strategic Pivot

By: cryptotale org|2025/05/16 18:30:08
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Méliuz bought over 274 Bitcoins worth $28 million as part of its new growth direction.The company now leads Brazil as the first listed Bitcoin-focused treasury firm.Its stock rose more than 147 percent, showing strong faith in this bold market move.Brazilian fintech firm Méliuz S.A. (B3: CASH3) has made a bold move by acquiring 274.52 BTC for $28.4 million. The company now holds 320.25 BTC, valued at over $33.3 million at current market prices. This follows shareholder approval on May 15, 2025, to amend the firm’s corporate purpose and adopt Bitcoin as a strategic treasury asset.“Our shareholders have approved, by a wide majority, the transformation of Méliuz into the first Bitcoin Treasury Company listed in Brazil,” said Chairman Israel Salmen on X. According to the company’s official release, “The Company has repositioned its purpose to act by maximizing the amount of Bitcoin per share.”Méliuz completed its latest BTC purchase at an average price of $103,604.07 per Bitcoin. The previous acquisition occurred in March 2025, bringing the average purchase cost to $101,703.80 per BTC.Historic day! Our shareholders have approved, by a wide majority, the transformation of Méliuz into the first Bitcoin Treasury Company listed in Brazil.And today, we took another step forward:Acquired 274.52 BTC for US$ 28.4MAverage price: US$ 103,604Achieving a BTC Yield of... pic.twitter.com/y12JlKwW6N— Israel Salmen (@IsraelSalmen) May 15, 2025Corporate Strategy Sparks Stock SurgeAs of May 16, 2025, Méliuz stock closed at R$8.35, up 147.04% over the past six months, according to Google Finance. The share price ranged between R$8.10 and R$9.43 during the day, with a market cap reaching R$727.90 million.Source: Google FinanceAlso, the number of shares traded over the period was 4.74 million, pointing to active investors. Méliuz’s decision to become a Bitcoin Treasury Company helped push the stock higher, much to the approval of market watchers and investors.Moreover, this initiative reflects confidence in cryptocurrency as a long-term reserve strategy. Bitcoin is now being embraced beyond speculation and viewed as a corporate treasury alternative.Related: Conor McGregor to Meet Bukele Over Ireland’s Bitcoin ReserveRedefining Treasury in a Digital EconomyAccording to the press release, “A Bitcoin treasury company’s main mission is to accumulate Bitcoin in an accretive way for shareholders.” This model uses corporate and capital market structures to scale Bitcoin exposure, not just hedge against inflation. This strategic shift is aimed at long-term shareholder value creation and adapting to global financial shifts. Additionally, Méliuz’s move is part of a wider trend. On the same day, DDC Enterprise Limited disclosed its plan to accumulate 100 BTC immediately. It also aims to scale its holdings to 500 BTC in six months and 5,000 BTC within 36 months.The post Méliuz Stock Rises After Big Bitcoin Move and Strategic Pivot appeared first on Cryptotale.

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DDC Enterprise Limited Announces 2025 Unaudited Preliminary Financial Performance: Record Revenue Achieved, Bitcoin Treasury Grows to 2183 Coins

On March 4, 2026, DDC Enterprise Limited (NYSE American: DDC) today announced preliminary, unaudited full-year financial performance for the year ended December 31, 2025. The company expects to achieve record revenue and record positive adjusted EBITDA, primarily driven by continued growth in its core consumer food business and overall margin improvement. The final audited financial report is expected to be released in mid-April 2026.


2025 Full-Year Financial Highlights


Revenue: Expected to be between $39 million and $41 million, reaching a new company high.


Organic Growth: Excluding the impact of the company's strategic contraction of its U.S. operations, core revenue is expected to grow 11% to 17% year over year.


Gross Profit Margin: Expected to be between 28% and 30%, reflecting continued operational efficiency improvements.


Adjusted EBITDA: The company expects to achieve a positive full-year result in 2025, a significant improvement from a $3.5 million loss in 2024, mainly due to rigorous cost controls and a higher-margin sales mix.


Core Consumer Food Business Performance


In 2025, DDC's core consumer food business maintained strong operational performance.


The company also disclosed Core Consumer Food Business Adjusted EBITDA, a metric that further excludes costs related to its Bitcoin reserve strategy and non-cash fair value adjustments related to its Bitcoin holdings from adjusted EBITDA to more accurately reflect the core business performance.


In 2025, Core Consumer Food Business Adjusted EBITDA is expected to be between $5.5 million and $6 million.


Bitcoin Reserve Update


In the first half of 2025, DDC initiated a long-term Bitcoin accumulation strategy, holding Bitcoin as its primary reserve asset.


As of December 31, 2025: The company holds 1,183 BTC.


As of February 28, 2026: Holdings increased to 2,118 BTC


Today's additional purchase of 65 BTC brings the company's total holdings to 2,183 BTC


DDC Founder, Chairman, and CEO Norma Chu stated, "We are proud to have closed 2025 with record revenue and positive adjusted EBITDA, demonstrating the steady growth of the company's consumer food business and the ongoing improvement in profitability. We are building a disciplined, growth-oriented food platform and strategically allocating capital to Bitcoin assets with a long-term view, aligning with our core beliefs. We believe that this dual-track model of 'Steady Consumer Business + Strategic Bitcoin Reserve' will help DDC create lasting long-term value for shareholders."


Adjusted EBITDA Definition
For the full year 2025, the company defines "Adjusted EBITDA" (a non-GAAP financial measure) as: Net income / (loss) excluding the following items:· Interest expense· Taxes· Foreign exchange gains/losses· Long-lived asset impairment· Depreciation and amortization· Non-cash fair value changes related to financial instruments (including Bitcoin holdings)· Stock-based compensation


About DDC Enterprise Limited


DDC Enterprise Limited (NYSE: DDC) is actively implementing its corporate Bitcoin Treasury strategy while continuing to strengthen its position as a leading global Asian food platform.


The company has established Bitcoin as a core reserve asset and is executing a prudent, long-oriented accumulation strategy. While expanding its portfolio of food brands, DDC is gradually becoming one of the public company pioneers in integrating Bitcoin into its corporate financial architecture.


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